John Doherty “What is your one tip for managing a content production workflow?” We’ve learned a lot about businesses and their content here at EditorNinja. In particular, our experience, customer interviews, and in-depth market research have taught us this salient fact: each company has a content production workflow that is different from every other company. Remarkably, we’ve … Read more
One of the cardinal rules of SEO (Search Engine Optimization) is that things change. The internet changes quickly. Competitors create content mirroring yours and so your content drives less traffic and fewer leads. Google changes its algorithm and your content performance suffers. You produce so much content that your top-performing content gets buried and stops … Read more
Creating content meant to generate leads in 2024? Schedule a free editorial assessment with our team to learn more about how EditorNinja can help you accomplish this goal. If you’re looking to generate more leads through content in 2024, you’ve come to the right place. Lead generation is a tough business. Markets change. Competitors change. … Read more
Trying to learn the difference between terms like though and although because you’re editing a lot of content, and finding it hard? That’s why EditorNinja is here. Our professionally trained editors know this stuff like the back of their hand. Schedule a free editorial assessment today to learn how EditorNinja can save you hours of … Read more
“What is your top tip for creating a content style guide?” To help you create better content style guides, we asked content experts and other business leaders this question for their best pieces of advice. From customizing a pre-existing style sheet to maintaining a living document, there are several strategies that may help you write … Read more
Just like writers, editors have their own set of tools that they use to make good content great. Even if you’re more of a self-styled writer who edits their own work, there are tools that can help you write better so that your editing is better too. After all, great editing starts with great writing. … Read more
“What is one tip you have for someone creating a content strategy?” To help you best create an effective content strategy for your brand, we asked content leaders this question for their best insights. From connecting goals directly to key performance indices to maintaining content quality over quantity, several tips will serve you well in … Read more
When you’ve created a document in Google Docs, sometimes you need to save it as a PDF for a certain reason. Maybe it is a legal contract that you do not want to be changed and you need to send it to someone for a signature. Maybe the document is meant to be printed out, … Read more
One of the more common questions we get at EditorNinja is if a writer can edit their own content. Usually this is asked because the company is trying to save money and do “good enough for now” to keep good enough content going out at a consistent cadence. This is why we built EditorNinja, by … Read more
If you’re working in publishing or content marketing, you’ve probably heard the term “managing editor.” If you’re like me, you’ve heard it a lot but you still aren’t quite sure what “managing editor” refers to and what their job role is. This is completely understandable, because like most words in the marketing space the term … Read more
When you’re drafting content to share with others, sometimes it’s helpful to have a table of contents with Google Docs that people can use to navigate. Google Docs fortunately makes this very easy if you know where to look. This article will outline the following: How to create a table of contents in Google Docs … Read more
Need a content editor for your content so you can focus on higher value activities? Our data shows that we can save agencies and in-house content managers over a month of work every year when you outsource your editing to us. Schedule a free editorial assessment to learn more about how EditorNinja works. Are you wondering … Read more
Two words that are commonly mixed up, but can be simple to understand, are affect and effect. Affect is a verb that usually means “to impact” or “to change” whereas Effect is a noun that refers to the outcome of an event or situation that caused a change. Simple, right? Here’s some more to help … Read more
When you’re working with an editor, it’s important that they have access to content documents such as writer and editor briefs as well as company style guides. To this point in EditorNinja’s existence, we’ve asked customers to include these links in each individual document’s brief so that the editor has access. Today that changes! We’ve … Read more
One of my cardinal rules of building companies is listening to what people want to buy. If I hear it once, then I note it down. If I hear it twice, I pay attention. And if I hear it three times, then I know it’s time to think seriously, scope and prioritize, and ultimately build … Read more
If, after you’ve finished this article, you’ve decided you need an editor, we’d love to speak with you at EditorNinja. We’re a beloved content editing service, and would love to work with you to help you produce better content. You can schedule a free Editorial Assessment here when you’re ready. As companies produce and publish … Read more
One of the challenges a lot of companies, especially content agencies, deal with is the hand off between writers and editors and who is responsible for what. Before we get into that, let’s define the difference between a writer and an editor. Writers are responsible for taking a content brief and turning it into an … Read more
As a blogger or content marketer, you’re spreading your content across the internet to build your name as a thought leader and to drive traffic back to your (or your client’s) website. One of the best ways to do this is via a strong biography, where sites will often allow you to also link back … Read more
Editing is a broad topic, so it’s helpful to break down each type of editing so that you can look for the right one when needed. The six types of document editing are: Before publishing any piece of content, it’s advisable to have an editor take a pass over the document to help make it … Read more
Capitalization is one of the bears of grammar, and people get it wrong all the time. So here’s a clear answer about fiction (and other nouns that are not proper): Fiction should not be capitalized when it is used in a sentence, as it is a genre and therefore a noun. It is not a … Read more
It looks like you’re making great use of EditorNinja. Nice work!
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