EditorNinja Blog

Welcome to the EditorNinja blog! Here you'll find resources about editing, writing, content marketing, and more.

The Best Content Marketing Agencies for 2024

When you’re investing in content marketing as a growth strategy, at some point you will find that you’re unable to handle creating all of the needed content in-house. You could look for some freelancers to work with. You’ll find that finding them is a challenge, but so is managing quality and payment to each one. […]...

How To Update Website Content For SEO

“Should I update my website’s content for SEO, and if so which content?” I’ve heard a variation of this question countless times through my SEO career. Often it comes from someone who has heard about it from some “SEO guru” and then they set off updating their homepage copy every quarter because they “heard it […]...

Faze vs. Phase: When to Use Each

Ah, the English language – what a delightful labyrinth of quirks and inconsistencies, huh? Today, we delve into the depths of two sneaky homophones: faze and phase. They sound the same but have quite different meanings. Don’t get fazed by their trickery! Faze vs. Phase: Definitions Faze: This is a verb. It describes something that […]...

Lose vs. Loose: When to Use Each

It’s easy to confuse lose and loose. They are similar looking, with only a minor difference in their pronunciations. This article breaks down their major differences.  Lose, which is pronounced “looz,” with a Z sound, is a verb that is all about letting go, missing out, or suffering defeat. Think of it as something slipping […]...

APA vs MLA: What Are the Differences?

In academic writing, there are two major style guides: APA and MLA, each with its own citation style. They both have the goal of ensuring clarity and consistency in scholarly works, but they have distinct rules and formats. Let’s take a look. APA and MLA: The Major Distinctions On the whole, APA and MLA are […]...

Will vs Would — Perfecting Your English Verb Usage

Picture yourself at a crossroads in conversation, where the paths of will vs would diverge. Choosing one over the other might seem trivial, but using one or the other can take your message in different directions. You’ll navigate these powerful verbs like a pro after reading this article. We’re talking about nailing future promises with […]...

The Best Content Writing Services of 2024

Content writing and content editing go hand in hand, just like peanut butter (or almond butter in my case) and jelly. Just like you should outsource editing to EditorNinja, you may also need to outsource your content writing to a content writing service that you can trust. There are a lot of content writing services […]...

Breath vs Breathe — What’s The Difference?

In everyday English, it’s easy to confuse “breath” and “breathe,” but the difference is straightforward. “Breath” is a noun that refers to the air taken in or expelled from the lungs. “Breathe,” on the other hand, is a verb meaning to inhale or exhale air. For more on nouns and verbs, check out this article […]...

What Is a Pronoun? A Simple Guide

Pronouns Substitute for Nouns Simply put, pronouns substitute for nouns. (For more on the parts of speech, check out this article.) Nouns are people, places, things, and ideas. Some nouns are: apple, car, Becky, mountain, kitchen, time, happiness. Pronouns include he, she, it, they, who, and more.  Pronouns are used to refer to people and […]...

Colons vs. Semicolons: When to Use Each

Colons (:) and semicolons (;) are easily confused. While they’re similar, they serve distinct purposes in sentence structure. In this article, I’ll describe the nuances of using colons versus semicolons and provide you with the tools to use them correctly. Colons serve primarily as a signpost for what comes next in a sentence: they introduce […]...

Who vs. That — When to Use Each

In the English language, we use pronouns as linguistic shortcuts, streamlining communication by replacing nouns. Among these pronouns, who and that are often confused. In general, who refers to people while that refers to things. Would you like more details? Keep reading. Who — The Human Touch Who is a pronoun that refers to people […]...
Scare Quotes - What They Are and How To Use Them

Scare Quotes — What They Are and How to Use Them

Picture this: You’re reading a text when suddenly you stumble upon a familiar word, but it’s wrapped in quotes. Your eyebrows furrow as you wonder why the writer chose to “highlight” that specific term. Welcome to the intriguing world of “scare quotes.” No, they aren’t about making your reader jump with fright. They play a […]...
Two Years In The Market - An EditorNinja Update - hero image

Two Years In The Market

Two years and 2 day ago, on January 7, 2022, I launched EditorNinja’s subscription editing offer. We had 2 customers on our launch day, and continued to run. After a fitful 2022, full of a lot of lessons and a lot of promise, I doubled down on EditorNinja in 2023. Since launch, we’ve: This business […]...

Your vs. You’re — What’s the Difference?

Folks often confuse your and you’re in written English. They are homophones, words that sound alike but have different meanings. (Check out our other articles on homophones like whole/hole and it’s/its.) Your is a possessive pronoun, indicating something belongs to someone, while you’re is a contraction of you are.  Let’s delve into these distinctions and […]...
Illusion Vs. Allusion — What’s The Difference?

Illusion vs. Allusion — What’s the Difference?

Illusion and allusion are two words that often cause confusion due to their similar-sounding nature, but they have distinct meanings and applications in the English language. In this article, we will unravel the complexities of illusion and allusion, providing clear examples to illuminate their disparate roles. Illusion — A Deceptive Mirage Illusion refers to something […]...

Shouldn’t All Services Have A Calendar View?

One of our core values at EditorNinja is transparency. We take a higher-touch approach than most other productized services because we know our customers to know exactly who is editing their document and when to expect it back. As users of productized services ourselves in the past, one of the common questions we’ve had and […]...

11 Ways To Use AI In Content Marketing

With the rise of Artificial Intelligence tools like ChatGPT, which is still the most commonly used AI tool around, content marketers have been experimenting and trying to find cool and unique ways to use AI to improve their content and results. While AI isn’t replacing content writers, and especially content strategists, anytime soon (because it […]...
The Rooms Your Business Needs To Be In

The Rooms Your Business Needs To Be In

One of my mentors told me once, “If you want someone to point at you when they need what you do, you have to be in the room.” If you’re building a business, then I think you should hear this advice too. This mentor was talking about in terms of working for someone else, and […]...