One of the most important pieces of an essay—if not the most important—is the thesis statement. The thesis statement is not merely a statement of the essay’s general topic. It is the sentence where you lay out your specific claim or argument on the topic. A strong essay includes a strong thesis statement in the … Read more
Ah, the parts of speech—the categories we place words into. Depending on which grammarian you ask, there are either eight or nine parts of speech. Nouns, for example, are things, people, places, and ideas. Verbs are action words, like go and walk and reciprocate. But what about some of the words that seem to connect … Read more
Sometimes, you just have to dig in and do work. A couple of weeks ago, I was on a call with an agency customer who needed to pause their work with us because their client had cut back on the content work they were doing together. This is a fairly (all too, if I’m honest) … Read more
Words of negation are words that help us distinguish between fact and fiction, truth and untruth. Words of negation, like not and none allow us to form opposites in our speech and our writing. They let us say that something is not true, is not the case. In this article, I’ll review words of negation … Read more
Working on an article, class essay, or term paper and need to make your writing flow a little more smoothly? Are you having trouble connecting your ideas? You may need to use transitions. There are many kinds of transitions, and today we’ll be talking about concluding transitions. When you’re at the end of a paragraph, … Read more
Prepositions can be tricky. Often their differences are subtle. These little words tell us when and where things happen. They show us location and time—above, along, in, around, before, during, after, for example. Into and on are two prepositions that can be easy to mix up. When do you say “into something” vs. “on something”? … Read more
The Minimum Amount of Content a Business Should Create This past week, I spent a few days in Playa del Carmen with the Dynamite Circle, an entrepreneur group I’m a member of. I had some interesting conversations while there, and I wanted to share one of them with you. It was with an entrepreneur based … Read more
There’s a bit of a battle between fewer and less. These two words, though similar in meaning, have distinct grammatical purposes. They both indicate a smaller amount of something, but formally, they’re not interchangeable. Traditionally, fewer is used with countable nouns (things you can count), while less goes with uncountable nouns (things you can’t count). … Read more
Welcome to EditorNinja’s first editor pricing survey! We’re constantly being asked by: So, we decided to go to our data and find out. If you’re producing written content, whether with humans or AI, let’s discuss how our editing services can help you improve your content so it’s on-brand and ready to drive results. Schedule an … Read more
Metonymy and synecdoche are two related figures of speech in which one thing is meant to represent another. Metonymy is when we talk about something by referring to something related to it — for example, when we say “the White House” to mean “the president and their administration/staff.” Synecdoche is a type of metonymy that … Read more
These three words — insure, ensure, and assure — look and sound close but have different meanings. They are often misused interchangeably. But don’t fear! I assure you, this article will set you straight, ensuring you don’t mix them up ever again. In a nutshell, “insure” means to protect against financial loss, “ensure” means to … Read more
Transition words are like bridges between ideas—they help the reader travel from one idea to another. Additionally, sometimes we use transition phrases, made up of multiple words. You may remember some transition words or phrases from your grade school days: “For example,” “furthermore,” and “in conclusion” being some of the most common. These phrases can … Read more
Let’s get this out of the way from the start: I (John) hate the term “SEO Content.” But, because it’s become common language in the content and digital marketing world, I’ve leaned into using it here to avoid wasting time swimming against the tide, which is exhausting and counter-productive with things like personal preference. I’ve … Read more
There’s a key difference between “compliment” and “complement.” While these two words are often misunderstood and used incorrectly by writers, having a firm grasp of their differences is essential to mastering the nuances of the English language and producing great content. If you don’t want to make the rookie mistake of using “compliment” when you … Read more
Writers and editors always need to be on top of the correct usage of similar words. Failure to understand the correct usage can mean compromising the meaning of a sentence, or even potentially an entire piece. One common pair of words that causes confusion is practise vs practice. Today, we’ll break down the differences between … Read more
One of the cardinal avenues to business growth is the ability to delegate work to others. Unfortunately, effectively delegating isn’t easy until you know how. First, we need to dispel some misconceptions and false beliefs about delegating. If you’re not thinking about it correctly, you won’t follow the proper steps and will fail to delegate … Read more
“Then” and “than” – these two little words can cause big headaches for even the most seasoned writers. They sound alike, and you may think they’re interchangeable. They are not! “Then” explains a relationship to time, while “than” is used for making comparisons. They are among some of the most commonly confused words. But don’t … Read more
“They’re,” “their,” and “there” — these three homophones (words that sound alike but have different spellings and meanings) trip up lots of people. They’re among some of the most commonly confused words! Though they look similar and sound the same, they are not interchangeable. “There” is about place, “their” is about possession or belonging, and … Read more
When creating content online, you’re probably not just doing it to “make something” out of some high-held ideal of creativity; you’re writing it to be found. But if you don’t optimize your content—your blog posts—for SEO, you’re not going to get nearly as many views. There are many ways to get content found, of course, … Read more
When you’re investing in content marketing as a growth strategy, at some point you will find that you’re unable to handle creating all of the needed content in-house. You could look for some freelancers to work with. You’ll find that finding them is a challenge, but so is managing quality and payment to each one. … Read more
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